amorepacific
holiday brand image & movie
2021
amorepacific
amorepacific
we developed images and movie for global communication of the brand amorepacific. we took a photo of a planned product made for the 2021 christmas holiday season. with the excitement of watching a performance during the holiday season, the brand amorepacific's new wordmark and monogram were gorgeously presented.
![](https://freight.cargo.site/t/original/i/b9329f0960ba2ecd0815fbac154d73770c48c61a156557b339ad25ea89b99c0c/AP_holiday_01_5x7.jpg)
![](https://freight.cargo.site/t/original/i/3ed23a572e9d99731e67c3b4384a7d7187364bde46d953cf1c9b39354ac4ed9b/AP_holiday_08_5x7.jpg)
![](https://freight.cargo.site/t/original/i/5f9aeb4950b022eea700aec1e27bbc3fab4b77d710164f85bc0bd4b5b14ea90e/AP_holiday_05_5x7.jpg)
![](https://freight.cargo.site/t/original/i/ab69b50fa7549013d1610ad9f22aceed6ee5e2248b8cea845cbc593049dd45a5/AP_holiday_02_5x7.jpg)
![](https://freight.cargo.site/t/original/i/e00954b69a046cde209f017403b17ca20cf1084c4b820eb6be7f18eabe2a6014/AP_holiday_04_5x7.jpg)
![](https://freight.cargo.site/t/original/i/62828b805962401e946bc3eadf4e8b736623ff09af2b4238c7dac42e504e65b4/AP_holiday_06_5x7.jpg)
plan. generalgraphics
artdirection. moon janghyun
photo direction. hwang kyusun, lee jiyun
photography. park jaehong
artdirection. moon janghyun
photo direction. hwang kyusun, lee jiyun
photography. park jaehong