cihy tea
brand image

2021
darcha company
we produced a key visual for dalcha company's new tea brand, cihy. cihy is a decaffeinated tea brand consisting of five types of blending tea. we used the five concepts (forest, good night, merry berry, light, oh love) given to each blend as a visual basis to create a virtual space for the experience of drinking tea.


plan. generalgraphics 
art direction. moon janghyun
photo direction. kwonhyeun, hwang kyusun, lee jiyun
photography. park jaehong





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