primera
product image for sephora

2019
amorepacific
primera is a cosmetic brand with the concept of sprout energy of plants. in line with entering ‘sepora’, we have created product images for stores and sns. the vitality of the sprout, the atmosphere of lively feeling was presented through various directing.


plan. generalgraphics, amorepacific
artdirection. moon janghyun
photography. park jaehong
design. hwang kyusun, kwon hyeun




© 2019 generalgraphics all rights reserved.