sulwhasoo lantern collection brand image

we developed an image for the sulwhasoo lantern collection. the lantern collection is a limited edition of the sulwhasoo flagship store located in seoul. we made brand images with the concept of a store space with the motif of 'lantern', a symbol of asian wisdom handed down for thousands of years.

plan. amorepacific
artdirection. moon janghyun
photo direction. hwang kyusun
photography. park jaehong

© 2023 generalgraphics all rights reserved.