vitalbeautie
brand image & book

2016
amorepacific
vitalbeauty is an amorepacific’s healthcare brand which has been steadily developing raw materials with the aim of inner beauty. we converted the brand story of vitalbeauty into texts, photos, and graphic contents into a single book. this project focused on infographic using photograph to describe the effectiveness of products.


plan. generalgraphics
artdirection. moon janghyun
writing. yoon jeongim
photography. park jaehong
design. kwon hyeun





© 2019 generalgraphics all rights reserved.